About
Dr. René Blaschke.
Principal IT Architect and Digital Strategist.
My career started on the workshop floor as an electrician. From there, the path led through engineering, IT systems architecture, energy economics, and product management at industrial scale. Twenty years later, the throughline is still the same, connecting how things actually work on the ground with the strategic decisions that shape them at the top.
I have spent fifteen years inside utilities and industrial enterprises before moving into independent practice. I have led smart metering and smart grid architecture for a regional utility, built and globally led the IoT product portfolio at B&R Industrial Automation, and currently shape platform architecture at STIHL. I hold a doctorate in Business Administration, alongside masters in IT systems and European energy business.
I do not separate strategy from architecture. The two collapse into each other on every serious engagement, and the work I value most is the work that holds at both layers. That is the position I bring to the clients I take on.
Background.
Education
Doctor of Business Administration
Middlesex University London
2020–2023
Master European Energy Business
University of Applied Sciences Kufstein
2014–2016
Master Information Technology
University of Applied Sciences Salzburg
2011–2013
Bachelor Information Technology
University of Applied Sciences Salzburg
2008–2011
Languages
- German · native
- English · professional fluency
Based in
Salzburg, Austria
Teaching and publications.
Teaching
External Lecturer at University of Applied Sciences Salzburg, Information Technology programme. 2017 to 2021.
Selected publications
Flexible and Secure Integration of Smart Grid Use Cases in a Service-Oriented ICT Architecture
View publicationService-Oriented Architectures for Smart Grids
View publication
Doctoral research
Doctoral research at Middlesex University on how business-model thinking can serve as a structured evaluation framework for strategic decisions. The empirical work draws on guideline-based expert interviews with senior decision-makers in industrial and digital business contexts.
View thesis